94: Chino Lex | Serial Entrepreneur In Mobile Marketing

Chino is a Serial Entrepreneur. Featured for his work in Mobile and Marketing in Inc, Yahoo! Finance, the Huffington Post, & Forbes.

Over 50 of the apps Chino has worked on have hit Apple’s Top Charts resulting in millions of users. About 0.5% of new apps get to the Top Charts, he is lucky enough to say he has a top 1% app publishing track record. The app portfolio was acquired in 2016, and since then he’s been helping others with all things mobile.

Currently working on several mobile products & projects. Seattle.

August 14, 2017 37 Mins Download (MP3)


01:17 Imagine you just had the best day of your life. Where are you going, and what are you eating?
02:29 Tell us about yourself. Who are you, and what is your story?
03:45 Are you more on the design side, or development side?
04:09 Out of all the apps that you’ve worked on and that you’re proud of, what are some of the most notable ones?
05:30 Have you always been the type of person to hack games to help other people play and get better?
05:56 I’m an app developer, and I want to increase the amount of users of my app. What are some things that you done to achieve this that we could learn from?
07:48 Could you define SEO in your own words, for those that may not understand it? Also, what are some ways that we can find some keywords that we can later implement into our marketing strategy?
08:42 What are some ways to get the information that we need into the metadata, and how can we translate that to get our app higher up in app store rankings?
10:02 How important is the preparation to release the app, and after its release, to overall metrics in terms of app traffic?
12:26 What are some tips and tricks that we can take from you that can be used to rake in a large amount of users, like how you’re able to?
13:26 What are some of the apps that you’re currently working on, and where do you foresee them going in the future?
14:48 Have you always had this entrepreneurial persona about you?
16:30 Are there any particular habits that you have that have made you become more efficient throughout your day?
23:51 Do you think that you’ve grown into who you are because of your entrepreneurship career?
24:43 Are there any other forms of tech resources you have that you can’t live without?
27:48 What are 3 pieces of advice that you would give to a fellow entrepreneur who’s stuck in a rut?